Drop the Social Media Overwhelm and Feel Confident in Your Instagram Strategy
[Land clients through Instagram without trying to beat the algorithm, stressing about your follower number, or ever wondering what to post again!]
If you’re a solopreneur, coach, network marketer or blogger looking to land more clients while still have time to do the things you love, then you already know that you need a presence on Instagram
So friend, I’ll spare you my rant on that.
Because, I know that capitalizing on Instagram for your business is already front and centre in your entrepreneurial mind.
After all you probably already know that Instagram is a free platform that we can use to serve an audience, create connections and convert followers into clients.
HERE'S WHAT YOU
MIGHT NOT KNOW
Understanding the strategies and best practices for Instagram
can allow you to:
-
Feel Purposeful on Instagram, Not Mind Numb From Scrolling
The mindless scroll is draining. With a little mindset shift and intention the majority of your time will be spent actively creating for and engaging on the app. -
Know That Instagram is Working For You, Not Vice Versa
By creating more opportunities to strategically get your service in front of your ideal customer. -
Post confidently knowing you’re taking action towards the bigger picture of your business goals.
Know exactly what and when to post for your specific business or brand. -
Instantly Raise Your Industry Celebrity & Authority
The first place many of us search for someone is Instagram. Having a strong presence commands attention and puts you in the expert seat in your industry.
Even though the reasons for using Instagram to your advantage are a complete no-brainer, the process involved in creating an actual strategy is overwhelming.
Use Instagram for my Marketing Strategy? YES!!
But where do I start?
You See Other People In Your Industry Succeeding On Instagram
As you scroll through your feed you continue to notice others who have the same job as you using Instagram to promote it. Thinking about being salesy makes you cringe but they make it look so easy!
You continue to put it at the bottom of your to list
Because you don’t know what to post or write in your captions and just thinking about posting to your feed leads to a bubbling up of anxiety and total writers block. Ugh.
Maybe you even had a photoshoot done.
You’ve invested into getting images taken but you aren’t sure exactly what to do with them or how to use them effectively. You don’t want to post them all and not use them to their full capabilities.
But even with the best intentions, you’re not staying consistent due to confusion or overwhelm and allowing competitors to swoop in on your market
You cannot afford to get off course and put this off any longer.
5 Reasons Why You Haven't Been Winning on Instagram
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You're Not Treating Instagram Like It's Part of Your Marketing Plan
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You’re Going in Circles Trying to Figure Out the Algorithm
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You Believe It's Too Hard to Grow a Meaningful Audience
-
You can’t imagine spending any MORE time on Instagram than you already do
-
You don’t have a repeatable strategy to implement for your brand every month
THIS is your chance to succeed...
Even though Instagram is saturated with millions of accounts, using it to market a business is a new concept in the last five years.
Using Instagram doesn’t have to, nor should it be your whole marketing strategy.
But it is a necessary, and a rewarding piece of the puzzle.
You're trying to build a business right now, in 2020. Knocking on doors to sell your product or service isn't an option #sketchy, you want to sell ONLINE.
You want people to find, love and buy from your business through Instagram. You know the potential is there, this business is your baby, your blood sweat and tears but months of posting with little to no direction have been exhausting.
I see you, I've been there.
I have a solution.
As long as you can commit to being consistent the opportunity is there for you to use Instagram as a free marketing tool for your business.
The key ingredient to all of this is knowing what you need to do to succeed on the platform and a repeatable strategy made specifically for YOU in YOUR industry.
And with your permission, I’d LOVE to show you how to create that.
What past Girl Meets Gram members are raving most about..
"As a Holistic Health Coach, my time is generally spent bustling around the community, meeting with clients, etc. I didn't really have a foothold on where to begin when it comes to being a consistent source of inspiration and information for my clients, and the greater community as well! Johanna has an infectious energy, and she is a wealth of information and tips, I felt everything was tailored to what would make sense for me! I feel so much more clear on my next steps and walked away with tangible to-do's"
DEANNA, Health Coach
"While my business, Expressions Film Studio, experienced incremental growth for the past 8 years, I wasn’t seeing much traction through social media. My Instagram page felt very scattered and forced. Johanna's insight and her tips proved very effective. She gave me valuable information on how to create a more unified page, what kind of content to post, and how to save time with hashtags. With her expertise and guidance, I have grown my Instagram audience significantly and have even had client conversions! This is all thanks to Johanna’s wealth of knowledge."
REENA, Expressions Film Studio
Introducing
Girl Meets Gram
A complete step-by-step guide to building an Instagram strategy for your brand so that you can post with confidence and bring more clients into your business.
For the last 3 years I’ve been studying Instagram and personal branding like it’s my second degree. I work with brands and bloggers internationally and these unique partnerships have given me incredible insight into the power of Instagram as a free marketing tool for small business owners like you.
I’ve taken what I’ve learned and broken it down into an easily digestible program to teaching you how to build your unique Instagram strategy, step-by-step.
Girl Meets Gram Isn’t Just a Training Program
It’s Also An Implementation Program. We Take Action.
Yes, you’ll learn the best practices for Instagram, but more importantly, you’ll have a repeatable framework to move forward with so that you can feel confident in your Instagram strategy.
The end result: A detailed plan for your business that capitalizes on all that Instagram has to offer so you can bring more clients into your business.
Girl Meets Gram is the ONLY program of its kind that…
IS BUILT WITH FOCUSED, RAPID IMPLEMENTATION IN MIND
No filler information. No extra modules. Straight to the point with actionable steps, because I know you’re busy!
TEACHES YOU BEST PRACTICES
Simplifying Instagram strategies, gives you step-by-step in each module.
FOCUSES ON THE QUALITY OF THE AUDIENCE
Likes and follower count are vanity metrics. I want to make sure you’re serving and bringing value in order to share your brand and business as the incredible thing that it is.
GIVES YOU THE KNOWLEDGE TO POST WITH CONFIDENCE
No more algorithm overwhelm. No more doubting what you are writing or posting. No more wondering IF or WHEN you should.
I make it all dead simple.
So if you’re ready to finally learn the ins-and-outs of Instagram, and ditch the overwhelm by following a step-by-step process over, and over...
Here's how I'll help you get there:
Module 1
Setting Up Your Profile For Success
Your profile is the front door to your business, brand and content and will be viewed thousands of times over the course of a year by people who don’t follow you, (yet). We will optimize your Instagram profile in order to turn views for your ideal customer into follows.
Highlights:
-
Attract your ideal client with keywords
-
Choose a username that supports your business
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Elevate your profile photo
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Determine if a business account or personal account is best for you
-
Write an effective bio and use that small area of prime real estate to answer 3 crucial questions for your audience
Module 2
Posting 101
When you know exactly what to post on your page you never have to sit in front of an image and wonder if you should post it, or hold onto to an idea with the doubt that it might not resonate with your audience.
Highlights:
-
Identify what you should be post on your page
-
Create a series of themes that fit your business and brand
-
Develop the first phase of your content strategy
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Learn what time of day you should be posting
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Determine how often to post
Module 3
Creating a Content Calendar
It's here that we create a repeatable posting strategy that you can implement every single month. Showing up consistently and delivering the content that your audience grows to expect will help you build the know like and trust factor, a key component to turning followers into clients.
Highlights:
-
Use my plug and play template to quickly determine what your next month of posting will look like
-
Build your unique posting strategy
-
Plan each month's worth of content
Module 04
Gathering and Organizing Your Content
After you practice writing a plan for the next month of posts you’re sure to wonder how you can get images for your post and caption concepts. Deciding how YOU will collect and create content is totally individualized.
Highlights:
-
4 ways to get content for your page
-
What to think about if you decide to hire a photographer
-
Understand how to pre-schedule your content
-
Weigh the pros and cons of pre-scheduling for your strategy
Module 05
Instagram Captions
Instagram is a very visual platform but it's important we supplement our images with captions that entertain or give value to our audience which are also properly formatted to grab and hold attention.
Highlights:
-
Engage your audience with captivating captions
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Learn how to serve your audience by giving value
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Understand best practices for captions length
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Learn how to format a clean and easy to read caption
Module 06
Hashtags
Instagram is not a search engine but hashtags are the only way to search and be searched. Using them to your advantage can results in increased engagement, growth and more clients.
Highlights:
- What hashtags you should be using
- How many hashtags to use
- How to find hashtags
- How hashtags work
Module 07
Instagram Stories
My favorite topic! Instagram stories are so simple and powerful especially when used for brands and businesses when YOU are the head honcho, which I’m pretty sure is the case.
Highlights:
-
Learn how and why you need to be implementing Instagram stories
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Strategies for speaking direct to camera
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Instagram story design
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How to get more reach with your stories
Module 08
Engagement
Intentional engagement is your networking equivalent when it comes to Instagram.Engagement fosters connection, relationships, discussions and client opportunities. Additionally I share 8 ways to increase engagement on your own page.
Highlights:
-
Strategic engagement practices
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Learn how to effectively spend your time on Instagram
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Use engagement to build your network
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8 ways to drive traffic to your new content
Module 09
Selling On Instagram
Selling is a delicate balance. Once your content is in order you're ready! You can be the BEST at what you do but if your page doesn't reflect it people may not give you a second look.
Highlights:
-
How to Land More Clients Through IG Stories
-
4 Step DM Strategy
- Comment Strategy for Growth and Improved Engagement
Bonus 1
FREE ADDITIONAL COURSE: How to Take and Edit Better Photos With Your Smartphone
Learn all that photog lingo like exposure, highlights, shadows and temperature in a simplified way.
Leverage this course to:
-
Create a 5 minute edited workflow that you can apply to every photo
-
Get the aesthetic of your grid on point
-
Learn to edit like a pro
Bonus 2
Weekly Live Q&A's
A live session every single week with yours truly for troubleshooting & clarity
All questions are welcome!
Use this to:
-
Ask hyper specific questions for you page and your industry
-
Cover topics outside of what is in the course module
-
Talk with me in real time
-
A place for feedback after you’ve begun to implement the course practices
Here’s what you’re getting when you enroll today:
The Girl Meets Gram Course
Video Modules and Workbook (Value: $497)
+
- Bonus 1 -
FREE ADDITIONAL COURSE: How to Take and Edit Better Photos With Your Smartphone (Value: $125)
- Bonus 2 - Weekly Live Question and Answer sessions with ME for Troubleshooting + Clarity ($750)
Total Value: >$1000
But when you enroll today, you’ll get access to everything for just:
Pay Upfront
1 Payment of
$297 USD
OR
Pay Monthly
3 Payments of
$119 USD
Frequently Asked Questions
(click to reveal)
Girl Meets Gram is self paced. You can consume all the content in an afternoon but you will have to spend additional time implementing.
The good news is you can start implementing immediately after each module.
The initial course consumption time + implementation will take most people 6-10 hours.
After that your monthly maintenance will very depending on how much time you are interested in investing in creating content. (More is not necessarily better!).
That’s not a problem! Plenty of incredibly successful pages uses nothing more than an iPhone!
That’s good news! It means there is demand for your product! Now it’s time for you to narrow in on why you stand out.
Absolutely not! All human beings are welcome into this course no matter what gender you associate with (if any!). Girl Meets Gram and the Facebook community is a safe place for all. I'd love to have you.
I’ll do you one better. You can succeed even if you are starting from scratch.
I'd love to sis. See below!
The Girl Meets Gram Guarantee
In Girl Meets Gram you are going to be introduced to my Instagram Strategy Development System which will help you permanently ditch the Instagram overwhelm, and instead have a totally different mindset.
One where you…
....have no Instagram overwhelm
...know how to use the platform to work toward your business goals
...and post with confidence.
But unlike other programs, I don’t want you to wait weeks or months before you kinda, sorta, maybe see restuls.
Enroll right now, get full access to the whole training, and start implementing.
If you don’t feel like you’re well on your way to understanding how you can use Instagram as part of your marketing strategy just let me (Johanna) know within 30 days at my personal email
If you've worked through the course, implemented the practices and still feel just as doubtful, show me you’ve done the work and if it’s just not doing the trick, I’ll refund ya 100%!
Here’s what you’re getting when you enroll today:
The Girl Meets Gram Course
Video Modules and Workbook (Value: $497)
+
-
Bonus 1
FREE ADDITIONAL COURSE: How to Take and Edit Better Photos With Your Smartphone (Value: $125)
-
Bonus 2
Weekly Live Q&A’s with ME for Clarity + Your Specific questions (Value: $750)
Total Value: >$1000
But when you enroll today, you’ll get access to everything for just:
Pay Upfront
1 Payment of
$297 USD
OR
Pay Monthly
3 Payments of
